Category Archives: News

PR Week Highlights R&J’s Work on the Polaroid Cube Global Launch Campaign

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When Polaroid debuted the Polaroid Cube at CES 2014, the company turned to R&J to make sure the camera wouldn’t fall by the wayside and simply be dismissed as another “me-too” product. R&J developed a multi-phased, global product launch campaign that helped catapult the Polaroid Cube into the spotlight and secured results that made the launch one of the most successful in the company’s history.

R&J Public Relations Promotes Melissa Hoistion to Senior Account Supervisor

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R&J announces the promotion of Melissa Hoistion to Senior Account Supervisor. Hoistion will supervise day-to-day PR activities for some of the agency’s most high-profile accounts while leading the agency’s digital/social media practice.

R&J Public Relations Promotes Tracey Benjamini to Senior Account Executive

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R&J announces the promotion of Tracey Benjamini to Senior Account Executive in the agency’s consumer products practice. In her new position,Tracey will develop and execute effective strategies designed to meet and exceed the needs of R&J’s growing consumer and professional electronics client base, while leading day-to-day account team activities for her clients.

R&J Public Relations Named Agency of Record for Vetstreet Inc.

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Vetstreet Inc., a national leader in client relationship building and integrated veterinary practice communications, has selected R&J Public Relations as its public relations agency of record.

Sean Hudgins Joins R&J Public Relations as Account Coordinator

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R&J Public Relations announces the addition of Sean Hudgins as Account Coordinator. Hudgins will assume a supportive role in R&J’s account management team, contributing to strategic planning, program development and execution, and media relations for a variety of the agency’s consumer and business-to-business accounts.

Kyle Kappmeier Joins R&J Public Relations as Account Director

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R&J Public Relations announces the addition of Kyle Kappmeier to the agency as Account Director. In his new role, Kappmeier will be responsible for leading and managing R&J’s consumer products and technology accounts.

R&J Public Relations Selected as United States Agency of Record for Manfrotto Distribution, Inc.

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Manfrotto Distribution, Inc., a leading global distributor of premium photo and video support products and accessories, has selected R&J Public Relations LLC, as its United States public relations agency of record to create a comprehensive public relations and media relations program to enhance and elevate its brand position among key target audiences and influencers.

R&J Public Relations Named Agency of Record for Zebra Pen Corporation

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Zebra Pen Corp., a worldwide leader in the design and development of quality writing instruments, has selected R&J Public Relations as its public relations agency of record.

R&J Public Relations Selected as Agency of Record for Ocean County Sports Medicine

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Ocean County Sports Medicine, a regional orthopedic practice focused on leading edge medical care for orthopedic surgery and non-surgical treatments located in Toms River, NJ, has selected R&J Public Relations as its public relations agency of record.

R&J Public Relations Promotes Carlee Pett to Account Executive

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With Carlee Pett’s promotion to Account Executive, she will have a vital role in the development and execution of strategic public relations programs designed to meet and exceed the needs of the agency’s growing business-to-business and healthcare client base.